Brand Manager - CPG

  • Location: Vancouver
  • Posting Date: June 27, 2019
  • Job Order ID: 237135
  • Consultant: Trevor Baker
  • Industry: Marketing
Brand Manager - Consumer Products

Reporting to the Senior Brand Manager, the Brand Manager will be responsible for creating consumer demand for key product lines that are the primary growth opportunities for the brand. The successful candidate will be a proven thought leader who is also capable of leading cross-functional teams and agencies to execute brand building initiatives, optimize product lines and deliver sustainable profit growth.

Some of what you will do in this role includes:
  • Frequent review of the 4P's as well as portfolio mix, communication plan etc.
  • Identify and exploit opportunities for growth
  • Flawlessly execute new product launches, line extensions and programs
  • Activate quantitative analysis of programs as needed
  • Implement effective category management strategies
  • Manage agency relationships, cross functional contributions and ensure risks are appropriately addressed
  • Ensures effective communications internally as to marketing strategies
  • Strong leadership and future career growth orientation, this is a role for those seeking long term growth
  • Train, mentor and develop a junior team member
In order to apply you should have the following in your background:
  • Degree and experience marketing in the consumer product / food / beverage industry
  • P&L experience
  • Resilient and loves working in an entrepreneurially minded organization
  • A self starter who loves working on fun brands and is happy to become an influencer to the influencers
  • Willing to stand up for your opinions on what's right and happy to collaborate with others to determine the correct path forward
If this sounds like a role where you could excel, please apply today!