Digital Marketing Specialist

  • Location: Vancouver
  • Posting Date: January 18, 2019
  • Job Order ID: 176563.1
  • Consultant: Trevor Baker
  • Industry: Marketing
Digital Marketing Specialist - Consumer Products

Our client is a leading manufacturer of food products for the natural foods and health and wellness categories. With the impressive growth in their brands and organization they are after a savvy Digital Marketing Specialist with the ability to juggle multiple priorities and expectations in the digital arena as well as work out an office environment.

Some of what you will do in this role includes:
  • Post content on a daily, weekly, monthly, quarterly and annual basis
  • Ensure the daily administration of content across all current social media channels such as Facebook, Instagram, Twitter, Pinterest, YouTube, Vimeo, etc.
  • Deliver created content via Hootsuite Dashboard
  • Report on campaign performance by analyzing and tabulating all available measurement tools
  • Commission and implement graphic designs, video and Web content that adheres to brand standards for posts, cover photos, profile pictures, shared images, etc.
  • Implement SEO strategies within all social media efforts where possible to help drive inbound traffic back to brand sites to assist in meeting marketing and sales goals
  • Maintain knowledge of industry trends by regularly reading articles from industry leading sources and continually looking for unique was to increase share of voice
In order to apply you should have most of the following in your background:
  • 5+ years of experience in social media and/or internet marketing
  • Extensive knowledge in SEO and social media
  • Extensive knowledge in managing paid social media
  • Understanding of Google Analytics, Google AdWords and Web metrics
  • Proven track record of driving traffic and increasing rankings via social media
  • A proficient knowledge of content management with WordPress
  • Basic HTML and Web development knowledge is an asset
  • Experience with the Adobe Creative Suite including Adobe Photoshop, InDesign and Illustrator
  • Customer focused with a passion for customer engagement
Next steps:
If this sounds like role where you could be effective, please apply today. Salary for this role is negotiable based on background and experience. If you would like to be considered and are able to legally work in Canada, please apply today.