General Manager - Hydroponic Lighting Solutions

  • Location: Fraser Valley
  • Posting Date: January 12, 2021
  • Job Order ID: 434856
  • Consultant: Trevor Baker
  • Industry: Consumer Packaged Goods
General Manager - Hydroponic Lighting Solutions

Our client has been on the forefront of indoor growing for over two decades. With commitment and focus to provide outstanding indoor horticultural lighting our client designs and manufactures products that are easy to use that perform flawlessly.

The General manager will be responsible for leading the strategic development of the business in all markets, including the financial plan of the company with a primary focus on the marketing and sales execution and demand generation. You will manage a distributor network across North America and develop key account business in big box stores.

Some of what you will do in this role includes:
  • Development of the annual business and Marketing plan
  • Implement strategies to reach and build market share with Prospects and users
  • Align on Price, Promotion and Placement applications by Channel
  • Works cross-functionally to develop new product direction
  • Product, Price, Promotion, and Placement direction
  • Builds and manages a Category, Product Segment and Brand P&L for all applicable products in the categories
  • Allocated trade and promotional spending effectively
  • Lead a cross functional team dedicated to building your brand
  • Leadership of a Distributor Sales Manager and a Customer Service Representative, in addition to matrix responsibility for marketing, procurement and warehouse staff
You should have the following in your background to apply:
  • University Degree
  • Knowledge of lighting, hydroponics, cultivation
  • Functional understanding of Product Development & R&D
  • Trade / Channel Marketing experience
  • Financial acumen with strong Profit and Loss fluency
  • Knowledge of sourcing, logistics, QA
  • Excellent written & verbal communication skills
  • Ability to Lead
If this sound like a role where you could excel, apply today!