Sales Representative - Okanagan

  • Location: Kelowna
  • Posting Date: June 08, 2021
  • Job Order ID: 544027
  • Consultant: Jaime Burke
  • Industry: Beverage Alcohol
Our client is a leading Canadian craft brewery and they are currently seeking an energetic and passionate Sales Representative to join their team.

This role will be based in Kelowna and cover the Okanagan territory of British Columbia.


The Sales Representative will reach his or her business targets through effective management, development and execution of sales strategies for customers in designated territories by conducting physical visits to on-premise and retail customer sites. Integrity, passion, innovative thinking and in-person presentation skills are essential for this role.

Key Responsibilities:
  • Meet or exceed territory sales objectives to achieve personal, divisional and corporate objectives
  • Build and sustain customer relationships and trust while growing their passion for our products
  • Service and support all on-premise and retail accounts, manage current portfolio and anticipate and respond to customer /consumer needs and expectations in the assigned territory by conducting on-site sales visits with both new and existing customers
  • Plan and execute on-premise, retail and consumer programs
  • Focus on product placement, inventory management, execution of POS, and merchandising with a commitment to the fact-based selling approach
  • Analyze and report on territory sales performance on a monthly basis to assist with planning and strategizing to meet or exceed sales and financial targets
  • Monitor customer and competitive activity, feedback to direct reports
  • Complete administrative duties on time such as: quarterly, monthly and weekly call plan trackers, customer visit trackers, customer account trackers, pricing surveys, expenses, etc.
Key Qualifications:
  • Minimum of 3 years of direct sales experience in consumer goods, beverage alcohol preferred
  • University Degree or College Diploma in business administration, commerce, marketing or related discipline (an alternate combination of formal education and work experience may be considered equivalent)
  • Knowledge of the craft beer market is an asset
  • Solid experience in opportunity qualification, pre-visit planning, call control, account development, and time and territory management
  • Demonstrated success in sales with achievement in volume and profitability